Helping scaling consumer brands improve Amazon, marketplace and channel performance in retail, D2C and international markets.
Helping scaling consumer brands improve Amazon, marketplace and channel performance in retail, D2C and international markets.
Axis Advisory provides senior level commercial and ecommerce support to founder led and scaling brands navigating growth, complexity or change.
With more than 25 years of experience across Amazon, retail, marketplaces, D2C and international expansion, Axis Advisory helps businesses sharpen strategy, improve performance and move forward with greater clarity.
Whether the challenge is channel growth, margin pressure, leadership stretch or commercial focus, the aim is the same: bring structure, momentum and commercially grounded support at the stage it is needed most.
Clear commercial thinking on where to grow, which channels to prioritise and how to build a stronger route to market.
Experienced support for founders and leadership teams managing growth, complexity, margin pressure or organisational change.
Hands-on guidance to improve channel performance, sharpen plans and turn priorities into action.
Support for founders navigating channel complexity, commercial decision making and the next stage of growth.
Experienced commercial input for teams facing pressure across channels, profitability, execution or growth planning.
Practical support for brands looking to strengthen Amazon, retail, D2C or international performance.
Commercial guidance for brands entering or expanding across the UK, Europe and online marketplaces.
Amazon growth has plateaued
Retail and marketplace strategy feels misaligned
Margin is under pressure across channels
International growth lacks focus or structure
Leadership bandwidth is stretched
Commercial plans lack clarity or follow-through
Teams need stronger priorities and accountability
The business is growing, but execution is not keeping up
Start with a short introductory call to discuss your business, the challenge you're facing and whether AXIS is the right fit.
The Commercial Clarity Session is a focused paid session designed to work through one key commercial challenge, opportunity or decision.
The Commercial Growth Sprint helps create clarity, prioritise opportunities and build a practical action plan for the next phase of growth.
Axis Advisory was founded by Lee Harwood, a senior commercial leader with 25+ years’ experience growing consumer businesses across Amazon, retail, digital & international markets. It offers flexible commercial support to founders & leadership teams needing clarity, pace and practical action to move forward confidently.
Whether you need strategic input, channel expertise or experienced commercial support, Axis Advisory can help bring clarity, alignment and momentum to your next phase.
Email hello@axisadvisory.co.uk